by socialstarlet | 17/04/2023 | Google Ads, Setting Up For Success
Google Ads is a powerful tool for driving targeted traffic and sales to your business. However, in order to get the most out of your campaigns, it’s important to understand the importance of targeting and how to do it effectively. In this blog, we’ll...
by socialstarlet | 03/04/2023 | Google Ads, Setting Up For Success
In Google Ads, there are three types of keyword match types: broad match, phrase match, and exact match. Each match type has its own purpose, and it’s important to understand the differences between them to create effective campaigns. Broad Match: Broad match...
by socialstarlet | 27/03/2023 | Google Ads
If you’re running a Google Ads campaign, it’s essential to measure its success to determine whether your ad spend is generating a positive return on investment (ROI). Measuring the success of your campaign requires tracking specific metrics that can give...
by socialstarlet | 27/02/2023 | Google Ads, Optimising and Scaling, Setting Up For Success
Google Ads is an effective way to drive traffic and sales for your business, but it’s not without its challenges. Many businesses struggle to get the most out of their Google Ads campaigns due to common mistakes that can be easily avoided. In this blog,...
by socialstarlet | 18/01/2023 | Facebook Ads, Google Ads
It is difficult to say whether Facebook ads or Google ads are better, as it depends on the specific goals and objectives of your marketing campaign, as well as the target audience you are trying to reach. Both Facebook ads and Google ads can be effective tools for...