by socialstarlet | 08/11/2023 | Facebook Ads, Google Ads, Setting Up For Success
Hello, fellow small business owners and e-commerce enthusiasts! We’ve got some exciting news to share with you today. After an immensely successful launch back in September, we’ve decided to reopen the doors to our highly acclaimed Ad Answers for eCom...
by socialstarlet | 06/11/2023 | Facebook Ads, Google Ads, Setting Up For Success
Black Friday is just around the corner, and every eCommerce business owner knows that it’s the most thrilling time of the year to boost sales. But here’s the secret sauce to Black Friday success: it’s all about your irresistible offer. You can have...
by socialstarlet | 06/10/2023 | Facebook Ads, Google Ads, Setting Up For Success
Black Friday is a shopping extravaganza that presents an incredible opportunity for small product-based businesses to boost their online sales. To make the most of this retail frenzy, proper planning and strategic execution are key. In this blog post, we’ll...
by socialstarlet | 07/08/2023 | Google Ads, Setting Up For Success
For small ecommerce businesses in the UK, navigating the competitive digital landscape can be daunting. Amidst the sea of online stores, the key to standing out lies in leveraging the right tools and strategies. Enter Google Ads – a powerful platform that, when...
by socialstarlet | 02/08/2023 | Facebook Ads, Google Ads, Setting Up For Success
Are you a small business retailer based in the UK, navigating the challenging world of Facebook and Google ads on your own? Feeling overwhelmed by the setup, jargon, and data, and craving better results for your eCommerce business? Look no further – we are here to...
by socialstarlet | 08/05/2023 | Google Ads, Uncategorised
In 2023, people are likely to continue using traditional search engines such as Google, Bing, and Yahoo to find information on the internet. However, with the advancements in AI technology, more people may start using chatbots and AI-powered search assistants like...
by socialstarlet | 01/05/2023 | Google Ads, Setting Up For Success
Are you looking to take your business to the next level with Google Ads? Perhaps you’ve tried running a few campaigns before, but they haven’t quite delivered the results you were hoping for. If so, don’t worry. In this blog post, learn 12 essential...
by socialstarlet | 24/04/2023 | Optimising and Scaling, Setting Up For Success
Cart abandonment is a common problem for online retailers. According to recent statistics, the average cart abandonment rate is around 70%. This means that for every 10 customers who add items to their cart, only three end up making a purchase. Cart abandonment can be...
by socialstarlet | 17/04/2023 | Google Ads, Setting Up For Success
Google Ads is a powerful tool for driving targeted traffic and sales to your business. However, in order to get the most out of your campaigns, it’s important to understand the importance of targeting and how to do it effectively. In this blog, we’ll...
by socialstarlet | 03/04/2023 | Google Ads, Setting Up For Success
In Google Ads, there are three types of keyword match types: broad match, phrase match, and exact match. Each match type has its own purpose, and it’s important to understand the differences between them to create effective campaigns. Broad Match: Broad match...
by socialstarlet | 27/03/2023 | Google Ads
If you’re running a Google Ads campaign, it’s essential to measure its success to determine whether your ad spend is generating a positive return on investment (ROI). Measuring the success of your campaign requires tracking specific metrics that can give...
by socialstarlet | 06/03/2023 | Google Ads
There are several strategies that you can use to optimise the performance of your Google Ads campaigns and maximise your results: Set clear goals and KPIs: Define clear goals and key performance indicators (KPIs) for your campaign, and use them to measure the success...
